Standing view · health · East Staffordshire
deteriorating, held with established confidence, formed on 5 October 2026 from movements in 2025.
Health measures in East Staffordshire have been worsening, and smoking is the measure carrying it. Adults who smoke was 17.34 in 2024, recorded as unfavourable against the usual pattern for its year. The suicide rate, per 100,000 was 10.47 across 2022 to 2024 and ran the other way, recorded as favourable. Adults who are physically active stood at 60.62 in 2023/24 and 69.35 in 2024/25, with children who are physically active at 42.59 in 2024/25. One unfavourable reading against one favourable, with three measures giving levels but no direction, is why the view is held as established rather than strong.
A view is formed only where the evidence names a figure you can check. Each movement listed as a reason had to be large enough to matter and distinctive in at least one way — unusual against this area's own history, unusual against comparable areas, or sustained over several periods. A movement shared with peers counts for less, because it says something about the country rather than about East Staffordshire. Where no figure supports a direction we hold no view rather than a hedged one.
| Measure | Period | Direction |
|---|---|---|
| Adults who smoke | 2024 | deteriorating |
| Suicide rate, per 100,000 | 2022 - 24 | improving |
These figures carry no defensible direction of their own: a rising house price is good news to an owner and bad news to someone trying to buy, so we do not score one as an improvement. They are shown because they are part of the picture, and they did not decide the view above.
| Measure | Period | Series |
|---|---|---|
| Adults who are physically active | 2023/24 | — |
| Adults who are physically active | 2024/25 | — |
| Children who are physically active | 2024/25 | — |