The Datum Report

Standing view · pay · South Ayrshire

Pay in South Ayrshire has been growing.

improving, held with established confidence, formed on 31 August 2026 from movements in 2025.

Hourly pay in South Ayrshire is published on two bases. The median was £22.87 in 2025 on one; the lowest tenth of earners was £13.22 on that basis and £13.17 on the other, the lowest quarter £15.90 and £15.52, and the upper quarter £28.92 and £28.06. Household income per head rose to £24,714 in 2024. The two bases agree closely here, which is not always the case, so the level of pay does not depend much on which is used.

How this was decided

A view is formed only where the evidence names a figure you can check. Each movement listed as a reason had to be large enough to matter and distinctive in at least one way — unusual against this area's own history, unusual against comparable areas, or sustained over several periods. A movement shared with peers counts for less, because it says something about the country rather than about South Ayrshire. Where no figure supports a direction we hold no view rather than a hedged one.

The measure that formed this view

MeasurePeriodDirection
Household income per head2024improving

Also published on this topic, but not counted

These figures carry no defensible direction of their own: a rising house price is good news to an owner and bad news to someone trying to buy, so we do not score one as an improvement. They are shown because they are part of the picture, and they did not decide the view above.

MeasurePeriodSeries
10 percentile2025
25 percentile2025
75 percentile2025
Median2025
10 percentile2025
25 percentile2025
75 percentile2025