The Datum Report

Standing view · labour_market · Guildford

The share who are self employed in Guildford has been rising, though other measures here have run the other way.

mixed, held with tentative confidence, formed on 5 October 2026 from movements in 2026-08.

The share who are self employed in Guildford has been rising, though other measures here have run the other way. In the year to March 2026, 12.3 of those aged 16-64 were self employed, while the employment rate for the same group was 82.5 and recorded as unfavourable against the usual pattern for its period. The claimant count was 1,930 in January 2026, 1,985 in March and 1,930 in July, all unfavourable, against 1,900 in June and favourable, with claimants as a proportion of residents aged 16-64 at 1.9 in April 2026 and 1.9 in June, both favourable.

How this was decided

A view is formed only where the evidence names a figure you can check. Each movement listed as a reason had to be large enough to matter and distinctive in at least one way — unusual against this area's own history, unusual against comparable areas, or sustained over several periods. A movement shared with peers counts for less, because it says something about the country rather than about Guildford. Where no figure supports a direction we hold no view rather than a hedged one.

The 7 measures that formed this view

MeasurePeriodDirection
Claimant count2026-01deteriorating
Employment rate - aged 16-642026-03deteriorating
Claimant count2026-03deteriorating
Claimants as a proportion of residents aged 16-642026-04improving
Claimant count2026-06improving
Claimants as a proportion of residents aged 16-642026-06improving
Claimant count2026-07deteriorating

Also published on this topic, but not counted

These figures carry no defensible direction of their own: a rising house price is good news to an owner and bad news to someone trying to buy, so we do not score one as an improvement. They are shown because they are part of the picture, and they did not decide the view above.

MeasurePeriodSeries
% aged 16-64 who are self employed2026-03 rising