The Datum Report

Local area

Wirral

What we think is happening

Pay in Wirral has been growing.

improving · strong confidence · formed 5 October 2026 · how we reached this

Other standing views

Labour market

The job market in Wirral has been getting stronger.

strong confidence · how we reached this

What is distinctive here

These moved unusually against comparable areas, and did not simply move with them. A change shared with everywhere else is a fact about the country, not this place.

MeasurePeriodValueChangeAgainst peers
Businesses employing 0 to 4 people 2026 6,865 +305 in the top 1% of 182
Businesses 2026 8,870 +345 in the top 2% of 182

Moving with the rest of the country

Shown separately because these say something about the country rather than about Wirral.

By subject

Every figure published for Wirral. Open a subject to see them, each with its history and its source. Where a producer splits the area into many categories, those sit behind a further disclosure.

Labour market 11
6.2%
5.18.712.42020-03-31: 9.12020-06-30: 8.52020-09-30: 7.22020-12-31: 6.42021-03-31: 5.82021-06-30: 7.72021-09-30: 9.82021-12-31: 9.52022-03-31: 9.52022-06-30: 8.82022-09-30: 9.72022-12-31: 11.02023-03-31: 11.32023-06-30: 11.72023-09-30: 8.12023-12-31: 9.02024-03-31: 7.42024-06-30: 6.52024-09-30: 8.02024-12-31: 7.22025-03-31: 8.42025-06-30: 8.12025-09-30: 7.02025-12-31: 6.52026-03-31: 6.2 2020-03 2026-03
25 monthly readings · 5.8 to 11.7 · axis starts at 5.1

ONS, Annual Population Survey - headline labour market rates, published 21 July 2026
±2.1, basis not documented by the producer

Employment rate - aged 16-64
Apr 2025-Mar 2026
73.9%
69.273.477.72020-03-31: 75.52020-06-30: 74.42020-09-30: 73.22020-12-31: 70.52021-03-31: 70.02021-06-30: 70.92021-09-30: 73.02021-12-31: 71.12022-03-31: 71.92022-06-30: 70.62022-09-30: 72.02022-12-31: 76.82023-03-31: 75.42023-06-30: 76.92023-09-30: 75.42023-12-31: 74.22024-03-31: 73.72024-06-30: 73.02024-09-30: 71.92024-12-31: 72.22025-03-31: 72.42025-06-30: 71.32025-09-30: 72.62025-12-31: 71.92026-03-31: 73.9 2020-03 2026-03
25 monthly readings · 70.0 to 76.9 · axis starts at 69.2

ONS, Annual Population Survey - headline labour market rates, published 21 July 2026
±3.9, basis not documented by the producer

Unemployment rate - aged 16-64
Apr 2025-Mar 2026
5.2%
1.54.26.82020-03-31: 4.22020-06-30: 3.92020-09-30: 2.02020-12-31: 3.82021-03-31: 3.82021-06-30: 4.12021-09-30: 3.62021-12-31: 3.72022-03-31: 3.42022-06-30: 4.42022-09-30: 4.62022-12-31: 2.92023-03-31: 3.32023-06-30: 2.52023-09-30: 3.02023-12-31: 2.42024-03-31: 4.32024-06-30: 3.42024-09-30: 3.72024-12-31: 3.52025-03-31: 3.62025-06-30: 5.42025-09-30: 5.52025-12-31: 6.32026-03-31: 5.2 2020-03 2026-03
25 monthly readings · 2.0 to 6.3 · axis starts at 1.5

ONS, Annual Population Survey - headline labour market rates, published 21 July 2026
±2.2, basis not documented by the producer

22.1%
20.124.028.02020-03-31: 21.22020-06-30: 22.62020-09-30: 25.32020-12-31: 26.72021-03-31: 27.22021-06-30: 26.02021-09-30: 24.32021-12-31: 26.12022-03-31: 25.52022-06-30: 26.22022-09-30: 24.42022-12-31: 20.82023-03-31: 22.02023-06-30: 21.22023-09-30: 22.32023-12-31: 242024-03-31: 23.02024-06-30: 24.42024-09-30: 25.42024-12-31: 25.22025-03-31: 24.92025-06-30: 24.62025-09-30: 23.12025-12-31: 23.22026-03-31: 22.1 2020-03 2026-03
25 monthly readings · 20.8 to 27.2 · axis starts at 20.1

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
±3.7, basis not documented by the producer

Claimant count
August 2026
6,930
5,8899,92214k2020-01-31: 6,8402020-02-29: 6,9402020-03-31: 7,1302020-04-30: 12k2020-05-31: 13k2020-06-30: 13k2020-07-31: 13k2020-08-31: 13k2020-09-30: 13k2020-10-31: 12k2020-11-30: 12k2020-12-31: 12k2021-01-31: 12k2021-02-28: 12k2021-03-31: 12k2021-04-30: 12k2021-05-31: 11k2021-06-30: 11k2021-07-31: 10k2021-08-31: 9,9852021-09-30: 9,4302021-10-31: 9,0652021-11-30: 8,6652021-12-31: 8,3852022-01-31: 8,2002022-02-28: 8,1452022-03-31: 7,8852022-04-30: 7,6052022-05-31: 7,3802022-06-30: 7,2852022-07-31: 7,3152022-08-31: 7,3252022-09-30: 7,1452022-10-31: 7,0702022-11-30: 7,0952022-12-31: 6,9952023-01-31: 7,0002023-02-28: 7,1302023-03-31: 7,2302023-04-30: 7,2452023-05-31: 6,9852023-06-30: 6,8902023-07-31: 6,9252023-08-31: 6,9752023-09-30: 6,8702023-10-31: 6,7252023-11-30: 6,9052023-12-31: 6,8502024-01-31: 6,7652024-02-29: 6,8452024-03-31: 6,8402024-04-30: 6,6852024-05-31: 6,6702024-06-30: 6,9002024-07-31: 7,4502024-08-31: 7,4902024-09-30: 7,5052024-10-31: 7,4102024-11-30: 7,2102024-12-31: 7,1052025-01-31: 7,0652025-02-28: 7,2102025-03-31: 7,1102025-04-30: 7,0552025-05-31: 6,9502025-06-30: 6,9552025-07-31: 6,9352025-08-31: 6,9452025-09-30: 6,9652025-10-31: 6,8052025-11-30: 6,7852025-12-31: 6,6852026-01-31: 6,6702026-02-28: 6,8402026-03-31: 6,8552026-04-30: 6,8602026-05-31: 6,8002026-06-30: 6,8352026-07-31: 6,7252026-08-31: 6,930 2020-01 2026-08
80 monthly readings · 6,670 to 13k · axis starts at 5,889

ONS / DWP, Claimant count by sex and age, published 15 September 2026

3.5%
3.43.53.52026-01-31: 3.42026-02-28: 3.52026-03-31: 3.52026-04-30: 3.52026-05-31: 3.52026-06-30: 3.52026-07-31: 3.42026-08-31: 3.5 2026-01 2026-08
8 monthly readings · 3.4 to 3.5 · axis starts at 3.4

ONS / DWP, Claimant count by sex and age, published 15 September 2026
72 earlier periods withheld by the producer and absent from the chart.

% of economically inactive 5
—

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
Not published: Estimate and confidence interval not available since the group sample size is zero or disclosive (0-2)
25 earlier periods withheld by the producer and absent from the chart.

31.7%
21.530.138.72020-03-31: 25.92020-06-30: 23.22020-09-30: 24.42020-12-31: 25.32021-03-31: 28.92021-06-30: 32.12021-09-30: 28.92021-12-31: 31.72022-03-31: 27.92022-06-30: 27.82022-09-30: 30.42022-12-31: 32.02023-03-31: 33.32023-06-30: 36.02023-09-30: 37.02023-12-31: 32.72024-03-31: 31.32024-06-30: 30.42024-09-30: 26.22024-12-31: 27.82025-03-31: 30.12025-06-30: 25.32025-09-30: 33.42025-12-31: 30.22026-03-31: 31.7 2020-03 2026-03
25 monthly readings · 23.2 to 37.0 · axis starts at 21.5

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
±9.1, basis not documented by the producer

17.3%
6.314.021.72020-03-31: 13.92020-06-30: 17.02020-09-30: 18.02020-12-31: 18.92021-03-31: 17.02021-06-30: 16.32021-09-30: 13.12021-12-31: 12.62022-03-31: 15.22022-06-30: 11.92022-09-30: 11.62022-12-31: 9.92023-03-31: 7.82023-06-30: 9.12023-12-31: 9.72024-03-31: 15.62024-06-30: 14.62024-09-30: 13.82024-12-31: 13.92025-03-31: 14.22025-06-30: 18.72025-09-30: 20.22025-12-31: 19.92026-03-31: 17.3 2020-03 2026-03
24 monthly readings · 7.8 to 20.2 · axis starts at 6.3

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
±7.4, basis not documented by the producer
1 earlier period withheld by the producer and absent from the chart.

9.3%
7.715.823.92020-03-31: 20.02020-06-30: 21.32020-09-30: 18.02020-12-31: 16.92021-03-31: 15.62021-06-30: 13.72021-09-30: 17.02021-12-31: 14.02022-03-31: 15.02022-06-30: 14.32022-09-30: 15.22022-12-31: 20.32023-03-31: 16.32023-06-30: 16.72023-09-30: 22.02023-12-31: 22.32024-03-31: 20.02024-06-30: 19.92024-09-30: 17.82024-12-31: 17.42025-03-31: 17.42025-06-30: 162025-09-30: 13.92025-12-31: 10.42026-03-31: 9.3 2020-03 2026-03
25 monthly readings · 9.3 to 22.3 · axis starts at 7.7

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
±5.7, basis not documented by the producer

25.1%
10.422.734.92020-03-31: 27.12020-06-30: 28.02020-09-30: 28.52020-12-31: 31.72021-03-31: 32.62021-06-30: 30.22021-09-30: 30.42021-12-31: 24.82022-03-31: 26.02022-06-30: 26.82022-09-30: 24.42022-12-31: 22.32023-03-31: 13.22023-06-30: 12.72023-09-30: 14.82023-12-31: 15.62024-03-31: 20.62024-06-30: 22.72024-09-30: 22.12024-12-31: 20.32025-03-31: 16.32025-06-30: 15.42025-09-30: 14.32025-12-31: 20.82026-03-31: 25.1 2020-03 2026-03
25 monthly readings · 12.7 to 32.6 · axis starts at 10.4

ONS, Annual Population Survey - variables (percentages), published 21 July 2026
±8.5, basis not documented by the producer

Pay 3
£23,294
8,46017k25k1997-12-31: 10k1998-12-31: 10k1999-12-31: 11k2000-12-31: 11k2001-12-31: 12k2002-12-31: 12k2003-12-31: 13k2004-12-31: 13k2005-12-31: 13k2006-12-31: 13k2007-12-31: 14k2008-12-31: 14k2009-12-31: 15k2010-12-31: 15k2011-12-31: 15k2012-12-31: 16k2013-12-31: 16k2014-12-31: 17k2015-12-31: 17k2016-12-31: 17k2017-12-31: 18k2018-12-31: 18k2019-12-31: 19k2020-12-31: 19k2021-12-31: 19k2022-12-31: 20k2023-12-31: 22k2024-12-31: 23k 1997-12 2024-12
28 annual readings · 10k to 23k · axis starts at 8,460

ONS, Gross disposable household income per head

Median pay
Jul 2026
£2,587
1,6302,1602,6912020-01-31: 1,7402020-02-29: 1,7502020-03-31: 1,7532020-04-30: 1,7332020-05-31: 1,7372020-06-30: 1,7622020-07-31: 1,7832020-08-31: 1,7932020-09-30: 1,8152020-10-31: 1,8272020-11-30: 1,8362020-12-31: 1,8562021-01-31: 1,8312021-02-28: 1,8392021-03-31: 1,8562021-04-30: 1,8672021-05-31: 1,8672021-06-30: 1,8792021-07-31: 1,8772021-08-31: 1,8832021-09-30: 1,9232021-10-31: 1,9062021-11-30: 1,9102021-12-31: 1,9432022-01-31: 1,9312022-02-28: 1,9452022-03-31: 1,9782022-04-30: 1,9792022-05-31: 1,9902022-06-30: 2,0072022-07-31: 2,0062022-08-31: 2,0152022-09-30: 2,0722022-10-31: 2,0462022-11-30: 2,1052022-12-31: 2,1232023-01-31: 2,0722023-02-28: 2,0732023-03-31: 2,0982023-04-30: 2,1332023-05-31: 2,1692023-06-30: 2,2432023-07-31: 2,1882023-08-31: 2,1822023-09-30: 2,1952023-10-31: 2,1952023-11-30: 2,2412023-12-31: 2,2732024-01-31: 2,2162024-02-29: 2,2232024-03-31: 2,2602024-04-30: 2,2982024-05-31: 2,3052024-06-30: 2,3142024-07-31: 2,3082024-08-31: 2,3162024-09-30: 2,3262024-10-31: 2,4042024-11-30: 2,4112024-12-31: 2,3812025-01-31: 2,3682025-02-28: 2,3762025-03-31: 2,4072025-04-30: 2,4522025-05-31: 2,4562025-06-30: 2,4612025-07-31: 2,4682025-08-31: 2,5012025-09-30: 2,4942025-10-31: 2,5032025-11-30: 2,5052025-12-31: 2,5502026-01-31: 2,5352026-02-28: 2,5052026-03-31: 2,5332026-04-30: 2,5752026-05-31: 2,5742026-06-30: 2,5882026-07-31: 2,587 2020-01 2026-07
79 monthly readings · 1,733 to 2,588 · axis starts at 1,630

ONS, Earnings and employment from PAYE Real Time Information, published 22 August 2026 (approximate)
no published uncertainty; this figure is our own aggregation
Our aggregation of local authorities, with no published interval.

137,820
130k135k140k2020-01-31: 134k2020-02-29: 134k2020-03-31: 134k2020-04-30: 132k2020-05-31: 132k2020-06-30: 132k2020-07-31: 132k2020-08-31: 132k2020-09-30: 132k2020-10-31: 132k2020-11-30: 132k2020-12-31: 132k2021-01-31: 131k2021-02-28: 131k2021-03-31: 131k2021-04-30: 131k2021-05-31: 132k2021-06-30: 133k2021-07-31: 134k2021-08-31: 134k2021-09-30: 135k2021-10-31: 135k2021-11-30: 135k2021-12-31: 135k2022-01-31: 135k2022-02-28: 135k2022-03-31: 135k2022-04-30: 135k2022-05-31: 135k2022-06-30: 135k2022-07-31: 136k2022-08-31: 136k2022-09-30: 136k2022-10-31: 136k2022-11-30: 137k2022-12-31: 137k2023-01-31: 136k2023-02-28: 136k2023-03-31: 136k2023-04-30: 136k2023-05-31: 137k2023-06-30: 137k2023-07-31: 137k2023-08-31: 137k2023-09-30: 137k2023-10-31: 138k2023-11-30: 138k2023-12-31: 138k2024-01-31: 137k2024-02-29: 137k2024-03-31: 137k2024-04-30: 138k2024-05-31: 139k2024-06-30: 139k2024-07-31: 139k2024-08-31: 139k2024-09-30: 139k2024-10-31: 139k2024-11-30: 139k2024-12-31: 139k2025-01-31: 138k2025-02-28: 137k2025-03-31: 138k2025-04-30: 137k2025-05-31: 138k2025-06-30: 138k2025-07-31: 138k2025-08-31: 138k2025-09-30: 138k2025-10-31: 138k2025-11-30: 138k2025-12-31: 138k2026-01-31: 137k2026-02-28: 137k2026-03-31: 137k2026-04-30: 137k2026-05-31: 137k2026-06-30: 138k2026-07-31: 138k 2020-01 2026-07
79 monthly readings · 131k to 139k · axis starts at 130k

ONS, Earnings and employment from PAYE Real Time Information, published 22 August 2026 (approximate)
no published uncertainty; this figure is our own aggregation
Our aggregation of local authorities, with no published interval.

Business 12
Businesses
2026
8,870
6,3178,0889,8582010-03-31: 6,7602011-03-31: 6,6602012-03-31: 6,9152013-03-31: 6,9502014-03-31: 7,4002015-03-31: 8,2202016-03-31: 8,4252017-03-31: 8,7052018-03-31: 8,5502019-03-31: 8,7052020-03-31: 8,7852021-03-31: 9,5152022-03-31: 8,8902023-03-31: 8,7702024-03-31: 8,6102025-03-31: 8,5252026-03-31: 8,870 2010-03 2026-03
17 annual readings · 6,660 to 9,515 · axis starts at 6,317

ONS, UK Business Counts - enterprises, published 24 September 2026

6,865
4,5686,2087,8472010-03-31: 4,9352011-03-31: 4,8852012-03-31: 5,0552013-03-31: 5,0702014-03-31: 5,4402015-03-31: 6,1452016-03-31: 6,3952017-03-31: 6,6952018-03-31: 6,5352019-03-31: 6,6952020-03-31: 6,7552021-03-31: 7,5302022-03-31: 6,8752023-03-31: 6,7452024-03-31: 6,5752025-03-31: 6,5602026-03-31: 6,865 2010-03 2026-03
17 annual readings · 4,885 to 7,530 · axis starts at 4,568

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

535
4394955512010-03-31: 4902011-03-31: 4502012-03-31: 4902013-03-31: 5152014-03-31: 5152015-03-31: 5352016-03-31: 5252017-03-31: 5252018-03-31: 5352019-03-31: 5202020-03-31: 5402021-03-31: 5002022-03-31: 5252023-03-31: 5352024-03-31: 5302025-03-31: 5302026-03-31: 535 2010-03 2026-03
17 annual readings · 450 to 540 · axis starts at 439

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

55
37.65062.42010-03-31: 402011-03-31: 452012-03-31: 452013-03-31: 502014-03-31: 552015-03-31: 552016-03-31: 552017-03-31: 552018-03-31: 502019-03-31: 552020-03-31: 502021-03-31: 552022-03-31: 602023-03-31: 602024-03-31: 552025-03-31: 502026-03-31: 55 2010-03 2026-03
17 annual readings · 40 to 60 · axis starts at 37.6

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

5
4.555.52010-03-31: 52011-03-31: 52012-03-31: 52013-03-31: 52014-03-31: 52015-03-31: 52016-03-31: 52017-03-31: 52018-03-31: 52019-03-31: 52020-03-31: 52021-03-31: 52022-03-31: 52023-03-31: 52024-03-31: 52025-03-31: 52026-03-31: 5 2010-03 2026-03
17 annual readings · unchanged at 5 · axis starts at 4.5

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

250
2402682952010-03-31: 2552011-03-31: 2502012-03-31: 2452013-03-31: 2652014-03-31: 2802015-03-31: 2902016-03-31: 2852017-03-31: 2802018-03-31: 2802019-03-31: 2852020-03-31: 2902021-03-31: 2902022-03-31: 2802023-03-31: 2802024-03-31: 2802025-03-31: 2552026-03-31: 250 2010-03 2026-03
17 annual readings · 245 to 290 · axis starts at 240

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

10
4.47.510.62010-03-31: 52011-03-31: 52012-03-31: 102013-03-31: 102014-03-31: 102015-03-31: 102016-03-31: 102017-03-31: 102018-03-31: 102019-03-31: 52020-03-31: 102021-03-31: 102022-03-31: 102023-03-31: 102024-03-31: 102025-03-31: 102026-03-31: 10 2010-03 2026-03
17 annual readings · 5 to 10 · axis starts at 4.4

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

1,040
9261,0251,1242010-03-31: 9502011-03-31: 9452012-03-31: 9952013-03-31: 9602014-03-31: 1,0202015-03-31: 1,1052016-03-31: 1,0802017-03-31: 1,0552018-03-31: 1,0452019-03-31: 1,0502020-03-31: 1,0352021-03-31: 1,0302022-03-31: 1,0502023-03-31: 1,0502024-03-31: 1,0602025-03-31: 1,0152026-03-31: 1,040 2010-03 2026-03
17 annual readings · 945 to 1,105 · axis starts at 926

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

100
60.882.51042010-03-31: 802011-03-31: 652012-03-31: 652013-03-31: 702014-03-31: 752015-03-31: 752016-03-31: 652017-03-31: 752018-03-31: 852019-03-31: 802020-03-31: 902021-03-31: 902022-03-31: 802023-03-31: 752024-03-31: 852025-03-31: 902026-03-31: 100 2010-03 2026-03
17 annual readings · 65 to 100 · axis starts at 60.8

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

10
4.47.510.62010-03-31: 52011-03-31: 52012-03-31: 52013-03-31: 52014-03-31: 52015-03-31: 52016-03-31: 102017-03-31: 52018-03-31: 52019-03-31: 102020-03-31: 52021-03-31: 52022-03-31: 52023-03-31: 52024-03-31: 102025-03-31: 102026-03-31: 10 2010-03 2026-03
17 annual readings · 5 to 10 · axis starts at 4.4

ONS, UK Business Counts - enterprises by size band, published 24 September 2026

10,525
8,2549,88512k2010-03-31: 8,6052011-03-31: 8,5702012-03-31: 8,7652013-03-31: 8,7552014-03-31: 9,2852015-03-31: 10k2016-03-31: 10k2017-03-31: 11k2018-03-31: 10k2019-03-31: 10k2020-03-31: 11k2021-03-31: 11k2022-03-31: 11k2023-03-31: 10k2024-03-31: 10k2025-03-31: 10k2026-03-31: 11k 2010-03 2026-03
17 annual readings · 8,570 to 11k · axis starts at 8,254

ONS, UK Business Counts - local units, published 24 September 2026

6,625
2,0964,6037,1101998-12-31: 2,5811999-12-31: 2,7642000-12-31: 2,8462001-12-31: 3,0162002-12-31: 3,1902003-12-31: 3,4232004-12-31: 3,6492005-12-31: 3,7162006-12-31: 3,9412007-12-31: 3,9952008-12-31: 4,1372009-12-31: 4,1662010-12-31: 4,1622011-12-31: 4,1852012-12-31: 4,2432013-12-31: 4,3272014-12-31: 4,5152015-12-31: 4,7502016-12-31: 4,6972017-12-31: 4,8842018-12-31: 4,9252019-12-31: 5,2412020-12-31: 5,2342021-12-31: 5,4412022-12-31: 5,9792023-12-31: 6,625 1998-12 2023-12
26 annual readings · 2,581 to 6,625 · axis starts at 2,096

ONS, Gross value added, published 16 October 2025

Local authorities in Wirral

Wirral